Remember the world before employee engagement? Employee experience, employee engagement, and work culture are the mainstays of HR and recruiting. The reason? Sapho.
When Mad Fish Digital started working with Sapho in 2015, our focus was on increasing brand awareness and building a demand-gen strategy. In tandem with the talented team at Sapho, we crafted content strategies that leaned on visuals and press to drive results. Whether it was placements in the Huffington Post or Entrepreneur or Forbes, or building a visual strategy that helped people understand the connection between endless logins, notifications, and requests, we supported Sapho in making an industry-wide shift of how work gets done.